MSI excluded as launch partner for AMD Radeon RX 7800/7700 XT graphics cards, raising eyebrows.

MSI, a well-known player in the gaming hardware industry, seems to be missing from the launch partner list for AMD’s latest RDNA3 desktop GPUs, the Radeon RX 7800 XT and RX 7700 XT. This is quite surprising considering MSI’s previous involvement as a key partner for AMD. Instead, the company appears to be shifting its focus towards nVidia’s Geforce lineup.

Back in May, during the launch of the Radeon RX 7600 GPU, MSI was actively involved and introduced their Ventus GPUs. However, when it comes to the RX 7900 series, MSI hesitated to release their Gaming models, and when they finally did, they arrived two months later with cooling solutions from the previous generation.

Now, with the new Navi 32 GPUs, MSI seems to be taking its time. While other brands have already announced their custom models based on the Navi 32 ASIC, MSI has yet to make any announcements. This doesn’t necessarily mean that MSI won’t release any cards for these GPUs; it simply suggests that their products will arrive later than those of other manufacturers.

It’s worth noting that the number of custom models available for the Navi 32 GPUs is currently limited. ASUS has launched three TUF Gaming cards in two different colors, while Gigabyte has introduced just two. In comparison, for NVIDIA’s RTX 4070, ASUS offers seven models, and Gigabyte has six (excluding overclocked variants).

It remains to be seen when MSI will join the party and release its custom RX 7000 GPUs. Until then, gamers and tech enthusiasts will have to keep an eye out for updates from the company.

Background Information

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About AMD:

AMD, a large player in the semiconductor industry is known for its powerful processors and graphic solutions, AMD has consistently pushed the boundaries of performance, efficiency, and user experience. With a customer-centric approach, the company has cultivated a reputation for delivering high-performance solutions that cater to the needs of gamers, professionals, and general users. AMD's Ryzen series of processors have redefined the landscape of desktop and laptop computing, offering impressive multi-core performance and competitive pricing that has challenged the dominance of its competitors. Complementing its processor expertise, AMD's Radeon graphics cards have also earned accolades for their efficiency and exceptional graphical capabilities, making them a favored choice among gamers and content creators. The company's commitment to innovation and technology continues to shape the client computing landscape, providing users with powerful tools to fuel their digital endeavors.

  

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About ASUS:

ASUS, founded in 1989 by Ted Hsu, M.T. Liao, Wayne Hsieh, and T.H. Tung, has become a multinational tech giant known for its diverse hardware products. Spanning laptops, motherboards, graphics cards, and more, ASUS has gained recognition for its innovation and commitment to high-performance computing solutions. The company has a significant presence in gaming technology, producing popular products that cater to enthusiasts and professionals alike. With a focus on delivering and reliable technology, ASUS maintains its position as a important player in the industry.

  

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About Gigabyte:

Gigabyte Technology, a important player in the computer hardware industry, has established itself as a leading provider of innovative solutions and products catering to the ever-evolving needs of modern computing. With a strong emphasis on quality, performance, and technology, Gigabyte has gained recognition for its wide array of computer products. These encompass motherboards, graphics cards, laptops, desktop PCs, monitors, and other components that are integral to building high-performance systems. for their reliability and advanced features, Gigabyte's motherboards and graphics cards have become staples in the gaming and enthusiast communities, delivering the power and capabilities required for immersive gaming experiences and resource-intensive applications

  

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About MSI:

MSI (Micro-Star International) is a globally recognized company that specializes in the development and manufacturing of a wide range of computer products. With a rich history dating back to its establishment in 1986, MSI has emerged as a key player in the technology industry, consistently delivering innovative solutions that cater to the needs of both casual users and hardcore enthusiasts. The company's product portfolio encompasses a diverse array of products, including motherboards, graphics cards, laptops, desktops, monitors, and various gaming peripherals. MSI's commitment to quality and performance is evident in its dedication to technologies, sleek designs, and rigorous testing standards. for its gaming-focused products under the MSI Gaming brand, the company has earned a reputation for delivering high-performance components that enhance the gaming experience.

  

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About nVidia:

NVIDIA has firmly established itself as a leader in the realm of client computing, continuously pushing the boundaries of innovation in graphics and AI technologies. With a deep commitment to enhancing user experiences, NVIDIA's client computing business focuses on delivering solutions that power everything from gaming and creative workloads to enterprise applications. for its GeForce graphics cards, the company has redefined high-performance gaming, setting industry standards for realistic visuals, fluid frame rates, and immersive experiences. Complementing its gaming expertise, NVIDIA's Quadro and NVIDIA RTX graphics cards cater to professionals in design, content creation, and scientific fields, enabling real-time ray tracing and AI-driven workflows that elevate productivity and creativity to unprecedented heights. By seamlessly integrating graphics, AI, and software, NVIDIA continues to shape the landscape of client computing, fostering innovation and immersive interactions in a rapidly evolving digital world.

  

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Technology Explained

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Geforce: Geforce is a line of graphics processing units (GPUs) developed by Nvidia. It is the most popular GPU used in the computer industry today. Geforce GPUs are used in gaming PCs, workstations, and high-end laptops. They are also used in virtual reality systems, artificial intelligence, and deep learning applications. Geforce GPUs are designed to deliver high performance and power efficiency, making them ideal for gaming and other demanding applications. They are also capable of rendering high-resolution graphics and providing smooth, realistic visuals. Geforce GPUs are used in a variety of applications, from gaming to professional workstations, and are the preferred choice for many computer users.

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GPU: GPU stands for Graphics Processing Unit and is a specialized type of processor designed to handle graphics-intensive tasks. It is used in the computer industry to render images, videos, and 3D graphics. GPUs are used in gaming consoles, PCs, and mobile devices to provide a smooth and immersive gaming experience. They are also used in the medical field to create 3D models of organs and tissues, and in the automotive industry to create virtual prototypes of cars. GPUs are also used in the field of artificial intelligence to process large amounts of data and create complex models. GPUs are becoming increasingly important in the computer industry as they are able to process large amounts of data quickly and efficiently.

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Navi 32: Navi 32 is a new graphics processing unit (GPU) from AMD that is designed to provide high performance and power efficiency for gaming and other applications. It is based on the RDNA 2 architecture and features 32 Compute Units, 128 Texture Mapping Units, and 64 ROPs. It also supports ray tracing, variable rate shading, and mesh shaders. Navi 32 is capable of delivering up to 16.17 TFLOPS of peak single-precision compute performance and up to 32.34 TFLOPS of peak half-precision compute performance. This makes it ideal for gaming, virtual reality, and other graphics-intensive applications. It is also suitable for use in data centers, where it can be used to accelerate machine learning and other compute-intensive tasks.

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Radeon: AMD Radeon, a product line by Advanced Micro Devices (AMD), consists of graphics processing units (GPUs) recognized for their strong performance in gaming, content creation, and professional applications. Powered by innovative technologies like the RDNA architecture, Radeon GPUs deliver efficient and powerful graphics processing. The brand also supports features like FreeSync, enhancing visual fluidity and reducing screen tearing during gaming. Moreover, AMD Radeon GPUs embrace real-time ray tracing for heightened realism in lighting and reflections. With a balance between price and performance, Radeon competes with NVIDIA's GeForce graphics cards and remains a popular choice for a wide range of users.

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