Amazon GameLift Streams: A New Way for Developers to Reach Any Device

Amazon GameLift Streams: A Game Changer for Developers

Today, Amazon Web Services (AWS) is shaking up the gaming world with the launch of Amazon GameLift Streams. This fully managed service is designed to help game developers deliver high-fidelity, low-Latency experiences to players on just about any device with a browser. Imagine jumping into your favorite game within seconds—no more tedious downloads or lengthy waits. Sounds refreshing, right?

Gone are the days when developers had to pour time and resources into modifying their games for streaming or building out their own infrastructure. With Amazon GameLift Streams, developers can focus on what they do best: creating engaging content. This new capability opens up a world of opportunities, allowing developers to reach more players and boost both engagement and sales.

A Legacy of Support in Gaming

With over 750 million players enjoying games powered by AWS every month, it’s clear that AWS has a solid track record in supporting the gaming industry. Chris Lee, the general manager and head of Immersive Technology at AWS, puts it succinctly: “Amazon GameLift Streams can help the game industry transform billions of everyday devices into gaming machines without rebuilding game code or managing your own infrastructure.” It’s like giving developers a magic wand to create new revenue streams and monetization opportunities that were once just a dream.

What’s particularly exciting about Amazon GameLift Streams is that it allows developers to upload their game content onto fully-managed GPU instances in the cloud and start streaming in minutes. This means they can bring AAA, AA, and indie titles to players’ PCs, phones, Tablets, smart TVs, or any device with a WebRTC-enabled browser. And the Cherry on top? It delivers 1080p visuals at a smooth 60 frames per second, just seconds after hitting “play.”

Flexible Scaling and Global Reach

One of the standout features of Amazon GameLift Streams is its flexibility. Developers can scale their streaming capacity up or down based on player demand, meaning they only pay for what they need. This is a game-changer, especially for smaller studios that might not have the budget for extensive infrastructure. Plus, with the ability to stream from six AWS Regions, developers can ensure low-latency gameplay for players around the globe.

Simplicity Meets Power

Launching game streaming capabilities has never been easier. Developers can simply upload games built with any 3D engine to AWS and provision streaming capacity in specific regions with just a few clicks. They can integrate with existing identity services, storefronts, and even create new experiences like playable demos. Monitoring active streams and usage is a breeze through the AWS console, allowing for seamless scaling across multiple regions.

And let’s not forget about security. Developers can rely on AWS’s built-in security measures to protect their intellectual property, which is a huge plus in today’s digital landscape.

No Code Modifications Needed

One of the most appealing aspects of Amazon GameLift Streams is that it supports multiple runtimes, including Windows, Linux, and Proton. This means developers can avoid the headaches of rebuilding game code that other streaming providers often require. Plus, with compatibility across popular browsers like Google Chrome, Microsoft Edge, Mozilla Firefox, and Safari, players can jump in from virtually any device.

Take Jackbox Games, for example. Known for their hit party games like Quiplash and Trivia Murder Party, Jackbox is now able to reach a wider audience thanks to Amazon GameLift Streams. They can provide a full gaming experience to those gathered around smart TVs or on various devices, all while exploring new monetization avenues.

Engaging Players Directly

Amazon GameLift Streams also empowers developers to create their own game streaming services and storefronts, fostering direct relationships with players. This opens up exciting possibilities for launching new games and reviving back catalogs. Imagine being able to play a game within seconds from a launcher or even while watching an influencer’s live stream!

Take Xsolla, a global leader in video game commerce. They’re leveraging Amazon GameLift Streams for Xsolla Cloud Gaming, enabling developers to deliver high-quality gaming experiences directly to browsers using a pay-as-you-go model. This integration enhances their cloud gaming capabilities without needing to build proprietary infrastructure, making it easier for developers to scale and innovate.

Instant Game Demos

Game demos are a fantastic way to attract new players, and with Amazon GameLift Streams, developers can offer playable demos that load in mere seconds. This functionality allows potential players to engage immediately, driving interest and adoption. Companies like Ludeo are already pioneering this approach, using Amazon GameLift Streams to deliver engaging game highlights that have significantly boosted their campaign success rates.

Streamlined Game Testing

Game testing can be a cumbersome process, but Amazon GameLift Streams is here to streamline that. Developers can gather feedback on new content and features without the hassle of lengthy downloads. Testers can access game builds quickly, speeding up the overall testing process while minimizing security risks related to code and IP theft.

Creating Immersive Experiences

Finally, Amazon GameLift Streams isn’t just about traditional gaming; it’s about creating immersive virtual worlds. Companies like Bandai Namco Entertainment are using it to stream interactive experiences around their popular franchises. Fans can explore virtual environments and participate in live events right from their standard PCs, making it easier than ever to connect with brands and communities.

The Future of Gaming with Amazon GameLift

In summary, Amazon GameLift Streams is set to revolutionize the gaming landscape. As part of the broader Amazon GameLift service, which already supports major developers like Ubisoft and Zynga, this new capability empowers creators to build and deliver some of the most demanding games out there. With the potential to support up to 100 million concurrent users, the future of gaming has never looked brighter. So, are you ready to level up your gaming experience?

Background Information

---

About Cherry:

Cherry AG is a German manufacturer of input devices, including keyboards, mice, and trackballs. The company was founded by Walter Lorain Cherry in 1953 in the basement of a restaurant in Highland Park, Illinois, USA. In 1979, the company's headquarters were moved to Auerbach in der Oberpfalz, West Germany. Cherry is known for its high-quality mechanical keyboard switches, which are used by many popular keyboard manufacturers, including Corsair, Razer, and Logitech. Cherry switches are known for their durability, consistency, and tactile feedback. In 2019, Cherry acquired Xtrfy, a Swedish manufacturer of gaming mice and keyboards. Xtrfy was founded in 2013 and is known for its lightweight and ergonomic mice. The acquisition of Xtrfy allowed Cherry to expand its product portfolio and enter the growing gaming market.

  

Latest Articles about Cherry

---

About Google:

Google, founded by Larry Page and Sergey Brin in 1998, is a multinational technology company known for its internet-related services and products. Initially for its search engine, Google has since expanded into various domains including online advertising, cloud computing, software development, and hardware devices. With its innovative approach, Google has introduced influential products such as Google Search, Android OS, Google Maps, and Google Drive. The company's commitment to research and development has led to advancements in artificial intelligence and machine learning.

  

Latest Articles about Google

---

About Microsoft:

Microsoft, founded by Bill Gates and Paul Allen in 1975 in Redmond, Washington, USA, is a technology giant known for its wide range of software products, including the Windows operating system, Office productivity suite, and cloud services like Azure. Microsoft also manufactures hardware, such as the Surface line of laptops and tablets, Xbox gaming consoles, and accessories.

  

Latest Articles about Microsoft

---

About Ubisoft:

Ubisoft is a important video game company that was founded in 1986 in France by the Guillemot brothers: Christian, Claude, Gérard, Michel, and Yves. The company is known for developing and publishing a wide range of popular video game franchises, including Assassin's Creed, Far Cry, Rainbow Six, and Watch Dogs. Ubisoft is recognized for its commitment to delivering immersive and engaging gaming experiences across multiple platforms, from consoles and PCs to mobile devices.

  

Latest Articles about Ubisoft

Technology Explained

---

AWS: Amazon Web Services (AWS) is a cloud platform powered by Amazon that enables users to access cloud computing services, such as storage, data analytics, and distributed computing. It offers users the ability to utilize both on-demand and pay-as-you-go computing services, making it a great option for the computer industry. It offers a wide range of services with great flexibility for a variety of uses. It can help companies build powerful web and mobile applications, run large-scale analytics, quickly provision servers and other services, design sophisticated architectures for data storage, and more. AWS provides access to a wide range of services such as virtualization, storage, database, monitoring, analytics, and other services that can help organizations increase agility, manage complexity, and remain on the cutting edge of technology. Many big and famous organizations use AWS services to give them a competitive edge, and more and more companies are turning to this service for their computer needs.

Latest Articles about AWS

---

GPU: GPU stands for Graphics Processing Unit and is a specialized type of processor designed to handle graphics-intensive tasks. It is used in the computer industry to render images, videos, and 3D graphics. GPUs are used in gaming consoles, PCs, and mobile devices to provide a smooth and immersive gaming experience. They are also used in the medical field to create 3D models of organs and tissues, and in the automotive industry to create virtual prototypes of cars. GPUs are also used in the field of artificial intelligence to process large amounts of data and create complex models. GPUs are becoming increasingly important in the computer industry as they are able to process large amounts of data quickly and efficiently.

Latest Articles about GPU

---

Latency: Technology latency is the time it takes for a computer system to respond to a request. It is an important factor in the performance of computer systems, as it affects the speed and efficiency of data processing. In the computer industry, latency is a major factor in the performance of computer networks, storage systems, and other computer systems. Low latency is essential for applications that require fast response times, such as online gaming, streaming media, and real-time data processing. High latency can cause delays in data processing, resulting in slow response times and poor performance. To reduce latency, computer systems use various techniques such as caching, load balancing, and parallel processing. By reducing latency, computer systems can provide faster response times and improved performance.

Latest Articles about Latency