Bose introduces SoundLink Max: A Wireless Audio Marvel for Audiophiles


May 3, 2024 by our News Team

Bose's latest addition to their SoundLink Bluetooth speaker lineup, the SoundLink Max Portable Speaker, offers impressive sound quality, lasting power, and rugged durability for a price of $399, making it a must-have for music lovers on the go.

  • Bose's sound quality and decades of acoustic research ensure an impressive listening experience.
  • The speaker's durable design, with a powder-coated steel enclosure and IP67 rating, makes it resistant to water, dust, and shocks.
  • The SoundLink Max boasts an impressive 20-hour battery life and the ability to charge other devices, making it perfect for long trips or outdoor adventures.


Bose, the audio brand, is cranking up the volume with its latest addition to the SoundLink Bluetooth speaker lineup – the SoundLink Max Portable Speaker. This new portable speaker is designed to deliver impressive sound quality, lasting power, and rugged durability, allowing you to set the perfect vibe with your favorite playlist wherever you go. Priced at $399, the SoundLink Max will be available for pre-order on Bose.com starting today, with the official release date set for May 16th.

When it comes to sound quality, Bose has always been at the forefront of innovation. The SoundLink Max is no exception, utilizing decades of acoustic research to deliver a performance that will leave you in awe. Thanks to its Bose Articulated Array with three transducers positioned across the front of the speaker, you can expect a spacious stereo experience that goes beyond the physical boundaries of the device. Additionally, two custom-designed passive radiators ensure an impressive bass performance that defies the speaker’s compact size. With the help of proprietary digital signal processing and technology borrowed from Bose soundbars, the SoundLink Max reproduces full, natural sound with minimal distortion. This means you can enjoy every instrument, crystal-clear vocals, and the infectious beat of your music, regardless of where you’re listening or where the speaker is placed. For those who crave audio personalization, the Bose app offers Adjustable EQ settings, allowing you to fine-tune the bass, mid-range, and treble to suit your preferences.

Not only does the SoundLink Max excel in sound quality, but it also boasts a sleek and durable design. Encased in a powder-coated, silicone-wrapped steel enclosure, this portable speaker exudes a premium look that is built to withstand the rigors of everyday life. Its robust construction ensures it can handle bumps, drops, and bangs without peeling or flaking. Moreover, it is resistant to corrosion, UV light, and even water, dust, and shocks, thanks to its IP67 rating. This means you can take it anywhere – be it by the pool, on a boat, at the beach, or in the park – without worrying about its durability. Measuring just over 10 inches wide, less than 5 inches high, and weighing under five pounds, the SoundLink Max is highly portable. It features an integrated, removable rope handle for easy carrying, and for those who prefer hands-free transport, an optional rope carrying strap is available. Additionally, you can customize the look of your speaker with four optional color handle accessories.

In terms of battery life, the SoundLink Max truly shines. It can keep the music playing for up to an impressive 20 hours on a single charge. Plus, it features a USB-C port that allows you to charge your mobile devices when their batteries are running low, ensuring you never miss a beat.

The SoundLink Max comes in two elegant color options – Black or Blue Dusk. It utilizes Bluetooth 5.3 and supports SBC and AAC codec standards, ensuring compatibility with a wide range of Bluetooth devices. For audiophiles seeking high-definition audio, the speaker employs Snapdragon Sound technology with the latest Qualcomm aptX Adaptive codec, which automatically adapts to deliver lossless quality. This technology also enables seamless and robust connectivity with premium Android devices. Additionally, the SoundLink Max offers Google Fast Pair for effortless pairing with Android devices.

For added convenience, the speaker features an AUX input that allows you to enjoy music from wired playback sources such as turntables, MP3 players, or CD players. Furthermore, a shortcut button on the speaker can be customized to enable Spotify Tap or used for AUX switching.

With its impressive sound performance, durable design, and long-lasting battery life, the Bose SoundLink Max Portable Speaker is set to become a must-have for music enthusiasts on the go. Whether you’re hosting a party, relaxing by the pool, or embarking on an outdoor adventure, this portable speaker promises to elevate your audio experience to new heights.

Bose introduces SoundLink Max: A Wireless Audio Marvel for Audiophiles

Bose introduces SoundLink Max: A Wireless Audio Marvel for Audiophiles

Bose introduces SoundLink Max: A Wireless Audio Marvel for Audiophiles

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Background Information


About Bose:

Bose Corporation, founded in 1964 in the United States, is a leading company in the audio equipment industry. They are famous for their premium audio products, including headphones, speakers, and sound systems. Bose is recognized for its dedication to delivering superior sound quality and innovative audio solutions.

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About Google:

Google, founded by Larry Page and Sergey Brin in 1998, is a multinational technology company known for its internet-related services and products. Initially for its search engine, Google has since expanded into various domains including online advertising, cloud computing, software development, and hardware devices. With its innovative approach, Google has introduced influential products such as Google Search, Android OS, Google Maps, and Google Drive. The company's commitment to research and development has led to advancements in artificial intelligence and machine learning.

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About Qualcomm:

Qualcomm, a leading American global semiconductor and telecommunications equipment company, has played a pivotal role in shaping the modern technology landscape. Founded in 1985, Qualcomm has been at the forefront of innovation, particularly in the realm of mobile communications and wireless technology. The company's advancements have been instrumental in the evolution of smartphones, powering devices with their Snapdragon processors that deliver exceptional performance and efficiency. With a strong commitment to research and development, Qualcomm has enabled the growth of 5G technology, paving the way for faster and more connected experiences.

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Technology Explained


aptX Adaptive: AptX Adaptive is a revolutionary new technology developed by Qualcomm that is revolutionizing the way audio is transmitted over Bluetooth. It is a low-latency, high-quality audio codec that is designed to provide a more consistent and reliable audio experience. It is capable of delivering up to 24-bit/48kHz audio quality, which is significantly higher than the standard Bluetooth audio codecs. This technology is being used in a variety of applications in the computer industry, including gaming headsets, wireless speakers, and even in-ear headphones. It is also being used in streaming services such as Spotify and Apple Music, allowing users to enjoy high-quality audio without the need for wires. AptX Adaptive is quickly becoming the go-to technology for audio transmission in the computer industry, and its applications are only expected to grow in the future.

Latest Articles about aptX Adaptive

Snapdragon: The Snapdragon processor is a cutting-edge technology developed by Qualcomm Technologies, Inc. It is a powerful and efficient mobile processor that is used in many of today's smartphones, tablets, and other mobile devices. Snapdragon processors are also used in some computers, providing a powerful and efficient computing experience. Snapdragon processors are designed to provide a high level of performance, while also being energy efficient. They are used in a variety of applications, including gaming, virtual reality, and artificial intelligence. Snapdragon processors are also used in many of today's laptops, providing a powerful and efficient computing experience. The Snapdragon processor is a great choice for those looking for a powerful and efficient processor for their computer.

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USB-C: USB-C is a new type of USB connector that is quickly becoming the industry standard for connecting devices to computers. It is a reversible connector, meaning it can be plugged in either way, and it is capable of transferring data at speeds up to 10 Gbps. It is also capable of providing up to 100 watts of power, making it ideal for charging laptops and other devices. USB-C is quickly becoming the go-to connector for connecting peripherals to computers, such as external hard drives, monitors, and printers. It is also being used to connect smartphones and tablets to computers, allowing for faster data transfer and charging. USB-C is quickly becoming the industry standard for connecting devices to computers, and its applications are only expected to grow in the future.

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