JBL and Malbon Golf have joined forces to create a unique partnership that blends music, sports, and culture through limited-edition releases, customized gear, and electrifying events.
- The partnership celebrates individuality and self-expression
- Consumers can personalize their favorite JBL headphones and speakers with golf-themed designs
- JBL's collaboration with Paris Hilinski aims to amplify underrepresented voices in golf
JBL, the audio brand, has announced an exciting partnership with Malbon Golf, a leading lifestyle brand in the golf industry. This collaboration aims to blend culture, music, and sports, and will include limited-edition releases, customized gear, and a lineup of electrifying events.
The partnership between JBL and Malbon Golf celebrates individuality and self-expression, offering a premium selection of exclusive headphones and speakers. Consumers will have the opportunity to personalize their favorite JBL headphones and portable speakers with golf-themed designs found on JBL x ME.
Stephen Malbon, co-founder of Malbon Golf, expressed his enthusiasm for the collaboration, stating that both brands share a fresh outlook on their respective industries. He believes that music is an integral part of the golf experience, and this partnership successfully combines sound and golf.
JBL will kick off the partnership by setting the stage at the opening of the new Malbon store in Coral Gables on December 5th. The event will feature a live set from DJ Irie, along with notable guests such as elite female golfers Emma Carpenter and JBL’s newest brand ambassador, Paris Hilinski. Attendees can expect an evening filled with music, fashion, and audio. Following the store opening, JBL will also participate in Malbon’s golf tournament on December 6th, taking over the 9th hole and ensuring a day packed with golf, music, food, and more.
The partnership between JBL and Paris Hilinski represents a powerful alliance in championing self-expression and amplifying underrepresented voices. Paris, JBL’s latest brand ambassador, will use her influence in golf to draw attention to the underrepresentation of women in the sport. Her involvement in the Miami event will embody a message of individuality and leave a lasting impact on the cultural landscape.
Chris Epple, Vice President of Marketing for HARMAN, JBL’s parent company, commended the brand’s innovative thinking and ability to redefine brand and cultural marketing through successful partnerships and collaborations. This venture into the lifestyle golf space with Malbon Golf is a testament to JBL’s boundary-pushing approach.
The first collaboration between JBL and Malbon Golf, featuring the JBL Charge 5, will be released in Miami on December 5th. Stay tuned to JBL’s social channels for updates on product releases, upcoming events, and the exciting intersection of style and sound that JBL and Malbon are reshaping.
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Background Information
About JBL:
JBL, or James B. Lansing Sound, Incorporated, is an American company that was founded in 1946. The company's headquarters are located in Los Angeles, California. JBL is a brand in the audio industry, known for its high-quality audio equipment, including speakers, headphones, and professional audio systemsLatest Articles about JBL
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