AMD introduces Radeon PRO W7700 Workstation GPU: A Game-Changer in Graphics

AMD has just launched the AMD Radeon PRO W7700, a powerhouse professional workstation graphics card that comes in at under $1,000. This new offering from AMD combines reliability, stability, and impressive price/performance ratios, making it an excellent choice for content creation, CAD, and AI applications. With the ever-increasing complexity of computer-generated designs, the growth of visual effects and animations, the global surge in construction, and the explosive advancements in AI applications, the AMD Radeon PRO W7700 is designed to meet the evolving demands of professional workflows.

Dan Wood, corporate vice president of Radeon product management at AMD, expressed their commitment to providing premium workstation graphics experiences that boost innovation and productivity. The AMD Radeon PRO W7700 aims to unleash professionals’ creativity through exceptional performance, stunning visuals, and future-ready capabilities.

The AMD Radeon PRO W7700 workstation graphics card is particularly well-suited for creative industries such as Media & Entertainment, Design & Manufacturing, and Architecture, Engineering & Construction. Its 16 GB of high-speed VRAM allows 3D artists and video editors to work with higher resolution models and textures while processing intricate effects. The card also facilitates seamless data exchange between applications, enabling users to multitask between editing, compositing, and retouching to meet project deadlines.

One standout feature of the AMD Radeon PRO W7700 is its industry-leading support for DisplayPort 2.1. This support enables video editors to benefit from richer color spaces and take advantage of the highest display resolutions available today. Moreover, the card supports the latest codecs with AV1 encode/decode and AI-enhanced video encode capabilities, resulting in lightning-fast video encoding times that streamline and accelerate video production.

Built on the high-performance and energy-efficient AMD RDNA 3 architecture, the Radeon PRO W7700 offers up to 1.7 times better price/performance than its competitors. It delivers up to 52% higher performance in SOLIDWORKS, up to 24% higher performance in Creo, and up to 37% higher performance in CATIA compared to rival solutions. These impressive performance gains empower architects to bring their visions to life by producing photorealistic renders and immersive walkthroughs of hotels, office buildings, and other structures. The card’s support for DisplayPort 2.1 and AMD Radiance Display Engine technologies further enhances the viewing experience with stunning resolutions and vibrant color depth on up to four displays.

ACCA Software, a long-standing collaborator with AMD, expressed excitement about the new AMD Radeon PRO W7000 series workstation graphics. ACCA Software’s ACCA Edificius BIM application has integrated AMD Radeon ProRender, which has benefited architectural customers by providing increased photorealism and improved image rendering power. The new AMD Radeon PRO W7700 series takes this collaboration to the next level, offering even greater support for ultra-performance displays.

The Radeon PRO W7700 workstation graphics card doesn’t stop at delivering exceptional graphics performance. It also enables professionals to build and run AI applications right from their desktops. With hardware-based AI accelerators, the card is designed to accelerate AI workloads in popular applications like DaVinci Resolve, Adobe Premiere, Topaz Labs Video AI, and many others. Anush Elangovan, corporate vice president of software development at AMD (formerly Nod.ai), expressed excitement about how the Radeon PRO W7700 will help users leverage generative AI and their creative applications. Nod.ai has built APIs that allow creators to maximize the potential of their AI applications. Their SHARK Stable Diffusion REST API integrates with Blender, enabling creative professionals to harness the power of generative AI within their familiar 3D tools.

The AMD Radeon PRO W7700 workstation graphics card is set to hit the market on November 13, 2023. It will be available from leading etailers and retailers, with availability in OEM workstations and SI systems expected to follow soon after. Priced at $999 USD, the AMD Radeon PRO W7700 offers an impressive package of performance and features at an accessible price point.

Background Information

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About Adobe:

Adobe is a software company for its creative software suites, including Photoshop, Illustrator, and Adobe Acrobat. They are widely used by professionals in the design, photography, and publishing industries, and their software plays a crucial role in digital content creation and management.

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About AMD:

AMD, a large player in the semiconductor industry is known for its powerful processors and graphic solutions, AMD has consistently pushed the boundaries of performance, efficiency, and user experience. With a customer-centric approach, the company has cultivated a reputation for delivering high-performance solutions that cater to the needs of gamers, professionals, and general users. AMD's Ryzen series of processors have redefined the landscape of desktop and laptop computing, offering impressive multi-core performance and competitive pricing that has challenged the dominance of its competitors. Complementing its processor expertise, AMD's Radeon graphics cards have also earned accolades for their efficiency and exceptional graphical capabilities, making them a favored choice among gamers and content creators. The company's commitment to innovation and technology continues to shape the client computing landscape, providing users with powerful tools to fuel their digital endeavors.

  

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Technology Explained

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DisplayPort: DisplayPort is a digital display interface developed by the Video Electronics Standards Association (VESA). It is primarily used to connect a computer to a monitor or other display device such as a television. DisplayPort is capable of delivering high-resolution video and audio, as well as providing power to connected devices. It is also capable of daisy-chaining multiple displays together, allowing for a single connection to multiple monitors. This makes DisplayPort a popular choice for gamers, video editors, and other users who require multiple displays. DisplayPort is also used in many laptops and tablets, allowing for a single connection to a monitor or other display device. It is also used in many modern TVs, allowing for a single connection to a computer or other device.

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Radeon: AMD Radeon, a product line by Advanced Micro Devices (AMD), consists of graphics processing units (GPUs) recognized for their strong performance in gaming, content creation, and professional applications. Powered by innovative technologies like the RDNA architecture, Radeon GPUs deliver efficient and powerful graphics processing. The brand also supports features like FreeSync, enhancing visual fluidity and reducing screen tearing during gaming. Moreover, AMD Radeon GPUs embrace real-time ray tracing for heightened realism in lighting and reflections. With a balance between price and performance, Radeon competes with NVIDIA's GeForce graphics cards and remains a popular choice for a wide range of users.

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RDNA: RDNA (Radeon DNA) is a graphics architecture developed by Advanced Micro Devices (AMD) for its Radeon series of graphics cards. It's designed to deliver improved performance, power efficiency, and advanced features for gaming and graphics-intensive applications. RDNA introduces a new compute unit design that enhances the efficiency of processing tasks, resulting in better performance per watt compared to its predecessor, GCN (Graphics Core Next). RDNA also introduces hardware-based ray tracing capabilities, allowing for more realistic lighting, shadows, and reflections in supported games. With its scalable design, RDNA architecture addresses the demands of modern gaming while aiming to provide a more immersive and visually impressive experience.

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Stable Diffusion: Stable Diffusion is a technology that is used to improve the performance of computer systems. It is a process of spreading out the load of a system across multiple processors or cores. This helps to reduce the amount of time it takes for a system to complete a task, as well as reduce the amount of energy used. Stable Diffusion is used in many areas of the computer industry, such as in cloud computing, distributed computing, and high-performance computing. It is also used in gaming, where it can help to reduce the amount of time it takes for a game to load. Stable Diffusion is also used in artificial intelligence, where it can help to improve the accuracy of machine learning algorithms.

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VRAM: VRAM (Video Random Access Memory) is a type of computer memory used in graphics cards to store image data. It is a high-speed memory that is used to store the image data that is sent to the monitor. It is used in the computer industry to improve the performance of graphics cards and to provide faster access to the image data. VRAM is also used in gaming consoles to provide a more immersive gaming experience. It is also used in virtual reality applications to provide a more realistic experience. VRAM is an important component of the computer industry and is used in many applications.

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