Samsung Display wows at MWC25 with their innovative OLED technology, featuring a colorful tribute to Spain, seamless connectivity, bezel-less brilliance, low power consumption, and high-performance gaming.
- Exciting new concept "OLED Magic" to showcase future of display technology
- Opportunity to see vibrant colors of Spain's iconic landmarks through Seamless Color Studio
- Experience seamless connectivity across multiple devices with OLED technology
Samsung Display Takes Center Stage at MWC25
Today, Samsung Display made a splash by announcing its participation in the upcoming Mobile World Congress 2025 (MWC25), the ultimate hotspot for all things connectivity. At this pivotal event, the company is set to unveil its exciting new concept, “OLED Magic”, which promises to showcase the future of display technology in a way that’s both innovative and visually stunning.
A Colorful Tribute to Spain
Held in the vibrant backdrop of Spain, MWC25 offers Samsung Display a fantastic opportunity to highlight the superior quality of its OLED displays. Attendees can expect a feast for the eyes as Samsung captures the unique colors of Spain’s iconic landmarks. One of the standout features of the exhibition will be the Seamless Color Studio, where visitors can dive into an immersive experience that showcases how OLED technology delivers stunning visuals across various devices. Imagine strolling through a digital gallery that brings the vibrant hues of Spain to life!
Experience Seamless Connectivity
Samsung’s multiple screen experience is all about fluidity and convenience. Picture this: you start binge-watching your favorite show on your smartphone, then seamlessly transition to your TV without missing a beat. Whether you’re browsing online on your laptop or completing a purchase on your phone, this interconnected experience ensures that your digital life flows effortlessly, no matter where you are.
In the Seamless Color Studio, guests will see firsthand how different devices, from a 31.5-inch monitor to a 6.7-inch smartphone, can consistently display vibrant colors. To put things into perspective, there will even be a demonstration comparing OLED screens to traditional LCDs, showcasing how OLED technology outshines in color accuracy and depth.
Bezel-less Brilliance
One of the show-stoppers will be the OLED Tile demonstration, featuring a stunning full-screen technology that mimics a bezel-less design. Inspired by the breathtaking stained glass of Spain’s Sagrada Familia Cathedral, this display consists of ten 6.8-inch panels that come together to create a mesmerizing visual experience. Samsung has pushed the boundaries of design, achieving a bezel that’s 40% thinner than what’s currently on the market. This means more screen real estate without the bulk—perfect for today’s on-the-go lifestyle.
A Journey Through Spain with OLED
The exhibition will also take attendees on a “Voyage to Mañana,” highlighting Spain’s landmarks through the crystal-clear lens of OLED technology. Imagine the stunning visuals of the Pyrenees Mountains or the sun-soaked beauty of the Tabernas Desert—all showcased with OLED’s incredible clarity and brightness.
But it doesn’t stop there. Samsung is debuting the Flexible Cabinbag, a revolutionary product that features an 18.1-inch foldable OLED screen. This gadget transforms from a bag into a tablet, making it the perfect travel companion. And let’s not forget the Polygon Foldable, which features a unique diamond-shaped OLED display—talk about a conversation starter!
Low Power, High Performance
Samsung Display is also rolling out its latest low-power technology, OCF, which promises to revolutionize how we think about display brightness and efficiency. First commercialized in 2021, OCF eliminates the need for a polarizer, allowing for an impressive Peak Brightness of up to 5,000 nits. This means you can enjoy vibrant visuals even in bright sunlight—perfect for those outdoor adventures!
The L.E.A.D. initiative emphasizes low power consumption, eco-friendliness, and augmented brightness, all while maintaining a sleek design. With OCF, Samsung is not just pushing the envelope; they’re redefining it.
Gaming Like Never Before
For the gamers among us, Samsung Display has something special in store. The company will showcase its Winning Edge lineup, featuring the world’s first 27-inch 500 Hz QD-OLED monitor and high-refresh-rate OLED Laptops. Visitors will have the chance to experience top-tier gaming with devices that boast exceptional display quality. Plus, Krafton’s popular games will be available for hands-on play, featuring the Flex Gaming console with a foldable OLED screen.
An Enchanting Finale
To wrap up this incredible showcase, attendees can look forward to the OLED Magic Show, featuring storytelling magician Lee Jun-Hyung. He’ll highlight the standout qualities of Samsung OLED, including its true blacks and vibrant color expression. And if that’s not enough, keep an eye out for the Micro LED-based stretchable displays and even a tap-dancing robotic dog—yes, you read that right!
So, whether you’re a tech enthusiast, a gamer, or just curious about the future of display technology, MWC25 promises to be a captivating experience. Samsung Display is set to dazzle and inspire, showcasing the magic of OLED technology like never before. Don’t miss it!

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Background Information
About Colorful:
Colorful is a leading technology company, specializing in IT, computers, and electronics. Founded in 1995, Colorful has grown to become one of China’s leading PC manufactures, ranking first in motherboard production and offering a wide range of products that includes desktops, laptops, motherboards, graphics cards, and other PC-related components. Colorful also provides a range of tablet and smart device components, including Android and Windows Phone devices, all-in-ones, iPads, game consoles, and more. Colorful also produces a line of digital health products as well. The company has a strong international presence, and its products are available around the world. Colorful has established itself as a leader in the PC manufacturing industry, providing quality and innovation with each of its products.Latest Articles about Colorful
About Samsung:
Samsung, a South Korean multinational conglomerate, has established itself as a global leader in various industries, including electronics, technology, and more. Founded in 1938, Samsung's influence spans from smartphones and consumer electronics to semiconductors and home appliances. With a commitment to innovation, Samsung has contributed products like the Galaxy series of smartphones, QLED TVs, and SSDs that have revolutionized the way we live and work.Latest Articles about Samsung
Event Info
About Mobile World Congress:
Mobile World Congress (MWC) is a globally recognized and influential annual event held primarily in Barcelona, Spain, but with some editions in other locations. As one of the largest gatherings in the mobile and telecommunications industry, MWC attracts a diverse array of participants, including mobile device manufacturers, telecommunications companies, software developers, and tech enthusiasts. It serves as a critical platform for unveiling the latest mobile technologies, smartphones, network infrastructure, and innovations, often featuring major product launches and announcements.Latest Articles about Mobile World Congress
Technology Explained
OLED: Organic light-emitting diode (OLED) technology is a cutting-edge display technology that has revolutionized the computer industry by producing superior image quality and superior energy efficiency. OLED technology works by using organic compounds to create an efficient and flexible light source. This type of technology has enabled thinner and lighter designs as well as improved color range and resolution. OLED technology is currently used in laptop displays and is increasingly used in televisions and mobile devices. Its benefits, such as relatively low power consumption and extraordinary brightness, give a more vivid and more powerful image even in dim areas. OLED technology has also improved computer performance, as its power efficiency passes on to other computer components and leads to extended battery life. OLED technology also features shorter response time and full color reproducibility, making it ideal for fast-paced action games.
Latest Articles about OLED
Peak Brightness: Peak Brightness is a technology that allows monitors to produce very bright images, with more accuracy and contrast than ever before. It is achieved by setting the maximum display level of the monitor to a very high level, creating a more vibrant and realistic picture. In the computer industry, Peak Brightness is mostly used for gaming, professional graphic design, and video production purposes. This is especially helpful when the colors displayed on the monitor need to be exact, such as when creating a logo or fine-tuning artwork for a video game. Peak Brightness also helps in providing a realistic display of the visuals that are being seen on the monitor, making it easier for the user to identify small details. This technology enhances the clarity of the display and brings out the most subtle details in the visuals, allowing the user to experience more immersive visuals than ever before.
Latest Articles about Peak Brightness
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