Plex raises subscription prices after a decade: A significant shift for loyal users


March 20, 2025 by our News Team

Plex is increasing its subscription prices for the first time in a decade, but promises new features and improvements for users.

  • Plex is introducing new features for users
  • The regular service will remain free
  • Existing lifetime license holders will not be affected by the price changes


For the first time in over a decade, Plex is shaking things up by adjusting its subscription prices. This change comes at a time when the platform is undergoing some significant transformations. In a recent blog post, Plex confirmed that it will be increasing the prices of its Plex Pass subscriptions while also introducing a range of new features for users. Don’t worry though, the regular service will still remain free, just as it is now. But for those who want a little more, there are some changes in store.

Soon, Plex Pass will be priced at $7 per month, which is a $2 increase from the current rate. The annual subscription will also see a change, going up to $70 from the current $40. And for those looking for a lifetime license, the cost will now be $250, up from the previous $120.

While these price increases may seem significant, it’s worth noting that Plex hasn’t made any changes to its pricing structure in almost a decade. Many users felt that the old prices were already outdated considering the current market.

These price changes will go into effect on April 29th, so if you’re still interested in getting your licenses, you have some time to take advantage of the lower prices. If you already have a lifetime license, don’t worry, there won’t be any changes for you. You can continue using the platform freely without any additional costs. However, for everyone else, these price adjustments will apply to both new and existing users at their next renewal.

“These changes were not made lightly, and we spent a lot of time evaluating the best path forward to ensure that we can continue to balance value with the best personal media experience in the industry for years to come,” the company stated on its blog.

Alongside the price increases, Plex has some exciting new features in the pipeline. They have promised to roll out more functionalities for the platform this year, so users can look forward to even more enhancements and improvements.

It’s not surprising to see platforms adjusting their prices, especially in the streaming industry. Many other streaming services have been increasing their subscription costs lately, and it’s expected that more will follow suit in the future.

So, if you’re a Plex user, now is the time to consider whether the added features and improvements are worth the price increase. And if you’re new to Plex, it’s worth giving it a try while the prices are still lower. Just remember, change is inevitable, and sometimes it comes with a higher price tag.

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