ORICO Wraps Up Shanghai P&I 2024 with Resounding Success

ORICO showcased its innovative storage solutions, including the Data Matrix, at the 25th Shanghai International Photography & Imaging Exhibition, earning recognition and awards for its revolutionary technology and engaging with photography enthusiasts through online and offline activities.

ORICO showcased its innovative storage solutions, garnering attention from both professionals and enthusiasts.
The company's product lineup covers the entire workflow from data collection to storage and backup.
ORICO's product, the Data Matrix, earned the prestigious 2024 Vision Imaging Industry Star Creation Product Award at the exhibition.

The 25th Shanghai International Photography & Imaging Exhibition recently concluded, attracting professionals from all over the world to explore the latest advancements in photography, videography, and film production. ORICO, a leading player in the data storage industry, showcased its innovative storage solutions at the event, garnering attention from both professionals and enthusiasts.

ORICO’s product lineup, developed over a decade of experience in data transmission and storage, was on display at the exhibition. The company showcased its hybrid storage solution, high-capacity high-speed flash storage solution, and NAS private cloud storage, covering the entire workflow from data collection to storage and backup.

One of the highlights of the exhibition was the unveiling of ORICO’s product, the Data Matrix. This instant post-production hybrid storage device, designed specifically for filmmakers, addresses the storage capacity and expansion interface limitations faced by Mac users. Its sleek Apple ecosystem aesthetic design attracted filmmakers and photography enthusiasts, who gathered at the product interaction area to learn more about its features.

ORICO’s staff provided professional presentations, guiding attendees through the seamless transitions from hot data editing to cold data storage with the Data Matrix. The product’s revolutionary technology earned ORICO the prestigious 2024 Vision Imaging Industry Star Creation Product Award at the exhibition.

In addition to the exhibition, ORICO organized online and offline activities to engage with photography enthusiasts, professionals, and attendees. Visitors eagerly shared their experiences on social media platforms, inviting their friends to join them at the exhibition. ORICO’s booth received thousands of visitors on the first day alone, generating excitement and buzz online.

Although the exhibition has ended, ORICO’s online like-and-share campaign is still ongoing, offering participants a chance to win a 99 Series Apple-inspired hard drive cabinet. The event runs until August 21, with winners announced on ORICO’s official WeChat account on August 23.

ORICO expresses gratitude to all the attendees for their attention and support, as well as their partners for their trust and continued support. Looking ahead, ORICO plans to collaborate with more industry-leading partners to drive innovation and development in the data storage field, providing users worldwide with even more innovative storage solutions.

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Technology Explained

NAS: Network Attached Storage (NAS) is a specialized storage device or server that provides centralized data storage and access over a network, usually using Ethernet connections. NAS systems are designed to offer a convenient and efficient way to store and share files among multiple users or devices within a home or office environment. Unlike traditional storage solutions, NAS devices operate independently and have their own operating systems and management interfaces. They are characterized by easy setup and configuration, making them accessible even to users with limited technical expertise. NAS devices can offer various features, including data redundancy through RAID configurations, remote access over the internet, automatic backup, media streaming, and even application hosting in some advanced models. As a versatile and user-friendly storage solution, NAS has become a popular choice for both personal and small business use.