“MediaTek’s Exciting Lineup for Computex 2024: Chromebooks, Smart TVs, and Displays”

Computex Taipei

MediaTek, a leading semiconductor company, is set to make a splash at Computex 2024 with its lineup of new products and technology demonstrations. The event will feature advancements in AI, Smart TVs, Chromebooks, and IoT, among other areas. Dr. Rick Tsai, Vice Chairman and CEO of MediaTek, will deliver a keynote speech exploring the impact of AI on various sectors.

One of the highlights of the show will be the introduction of two powerful chipsets: the Kompanio 838 SoC for premium Chromebooks and the Pentonic 800 SoC for 4K smart TVs and displays. These chipsets offer enhanced AI capabilities and top-notch performance, catering to the evolving needs of users in different industries.

The Kompanio 838 boasts an octa-core design that delivers exceptional multitasking capabilities while ensuring long-lasting battery life for thin and light Chromebooks. With support for DDR4 and LPDDR4X memory, this chipset offers improved data throughput and meets a wide range of OEM requirements. The MediaTek NPU 650, a dedicated AI processor, enables interactive multimedia experiences with remarkable power efficiency. Additionally, the chipset features the next-generation MediaTek Imagiq 7 series ISP, which enhances HDR imaging, dual camera support, and low-light capture for superior photo and video quality.

On the other hand, the Pentonic 800 excels in delivering outstanding video, audio, and cloud gaming experiences. Designed for various 4K displays, including smart TVs and commercial displays, this chipset incorporates MediaTek’s advanced AI processor, offering faster AI processing performance and reduced bandwidth usage. The NPU supports a range of AI-powered display technologies that enhance upscaling, picture quality, and noise reduction. With support for variable Refresh Rate (VRR) up to 4K2K 165 Hz, the Pentonic 800 optimizes gaming experiences. Furthermore, it supports popular codecs such as HEVC, AV1, AVS3 High Profile, and VVC for high-quality 4K video playback.

MediaTek’s presence at COMPUTEX will also showcase its commitment to providing seamless connectivity solutions. The company’s Filogic Wi-Fi 6 and 6E technology offers high-speed, reliable connectivity options for Chromebooks, while the Filogic Wi-Fi/Bluetooth combo solutions enable seamless connectivity between screens and peripherals.

Joe Chen, President and COO of MediaTek, expressed excitement about the company’s expanding leadership in various product categories, emphasizing the importance of enhancing user experiences through their latest chipsets. The COMPUTEX event provides an excellent platform for MediaTek to demonstrate its growth in critical technology segments.

With its innovative chipsets and commitment to delivering powerful, affordable, and accessible computing solutions, MediaTek continues to make strides in enabling AI and transforming various industries. Visitors to the MediaTek booth at COMPUTEX can expect to witness the company’s intelligence-driven technologies in action across a wide range of devices, from Chromebooks to IoT devices, smartphones, smart TVs, routers, Tablets, and even vehicles.

Background Information

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About MediaTek: MediaTek Inc. is a Taiwanese semiconductor company that designs and manufactures a wide range of system-on-chip (SoC) solutions for various consumer electronics, including smartphones, tablets, smart TVs, wearables, and IoT (Internet of Things) devices. Founded in 1997, MediaTek has become a important player in the semiconductor industry, known for its innovative chipsets that offer a balance of performance, power efficiency, and affordability.

  

Event Info

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About Computex: Computex, held annually in Taipei, Taiwan, stands as one of the world's leading technology trade shows, showcasing cutting-edge innovations in computing hardware, software, and emerging technologies. With a focus on industry trends and product launches, it serves as a pivotal platform for tech giants and startups alike to unveil their latest advancements and forge key partnerships, attracting a global audience of industry professionals, enthusiasts, and media representatives.

Technology Explained

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DDR4: DDR4 is a generation of Double Data Rate (DDR) dynamic random access memory (RAM) technology. It is a type of RAM that utilizes a higher clock frequency and is more power-efficient than its predecessors. As a result, it is capable of processing data more quickly than other RAM in the computer industry. Its increased speed and power efficiency are beneficial for applications such as gaming, rendering, and machine learning. It is designed for high-performance computing and enables faster access to stored information, resulting in better overall performance for the user. Furthermore, because of its low voltage requirements it requires less power consumption, making it an attractive option for many computer systems. DDR4 is set to become the primary RAM in most computer systems as the industry transitions away from its predecessors.

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HDR: High Dynamic Range (HDR) is a technology used to create images and videos with a greater range of luminance levels than what is possible with standard digital imaging. It allows for a greater range of colors and details to be captured in an image, resulting in a more realistic and vibrant look.

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NPU: NPU, or Neural Processing Unit, is a type of specialized processor that is designed to handle complex artificial intelligence tasks. It is inspired by the structure and function of the human brain, with the ability to process and analyze large amounts of data simultaneously. In the computer industry, NPU technology is being used in various applications such as speech recognition, image and video processing, and natural language processing. This allows computers to perform tasks that were previously only possible for humans, making them more efficient and intelligent. NPU technology is also being integrated into smartphones, self-driving cars, and other devices, making them smarter and more responsive to user needs. With the increasing demand for AI-driven technology, the use of NPU is expected to grow and revolutionize the way we interact with computers in the future.

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Refresh Rate: The technology refresh rate is a measure of how often a computer system is updated with new hardware and software. It is an important factor in the computer industry, as it determines how quickly a system can be upgraded and how well it can handle new applications. The refresh rate is usually measured in years, and it is important for businesses to keep their systems up to date in order to remain competitive. A higher refresh rate means that the system can handle more applications and can be upgraded more quickly. This can be beneficial for businesses that need to keep up with the latest technology trends. Additionally, a higher refresh rate can help reduce the cost of maintaining a system, as newer hardware and software can be more efficient and cost-effective.

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SoC: A System-on-Chip (SoC) is a highly integrated semiconductor device that encapsulates various electronic components, including processors, memory, input/output interfaces, and often specialized hardware components, all on a single chip. SoCs are designed to provide a complete computing system or subsystem within a single chip package, offering enhanced performance, power efficiency, and compactness. They are commonly used in a wide range of devices, from smartphones and tablets to embedded systems and IoT devices, streamlining hardware complexity and facilitating efficient integration of multiple functions onto a single chip.

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VRR: Variable Refresh Rate (VRR) is a technology primarily used in displays, such as computer monitors and televisions, to improve the viewing experience, especially for gamers. VRR synchronizes the refresh rate of the display with the frame rate of the content being shown. VRR technologies, like AMD FreeSync and NVIDIA G-Sync (for PC monitors), and HDMI VRR or VRR through software updates (for TVs and gaming consoles), allow the display to adapt its refresh rate dynamically to match the frame rate of the content. For example, if a game is running at 45 frames per second (fps), the display will adjust its refresh rate to 45Hz, eliminating tearing and reducing stuttering.