HARMAN’s CES 2024 introduces In-Cabin Experiences, Revolutionizing Road-Ready Product Portfolio for Consumers


January 11, 2024 by our News Team

CES Las Vegas

HARMAN introduces new automotive products focused on safety and entertainment, including SeatSonic, Ready Vision QVUE & AR HUD, and Ready Care Driver Activity Detection & Life Presence Detection, at CES 2024.

  • Enhances safety and entertainment experiences for drivers and passengers
  • Offers seamless hardware and software upgrades
  • Revolutionizes in-cabin audio systems with SeatSonic


HARMAN has launched its latest lineup of automotive products, aimed at equipping OEMs with the ability to introduce new in-cabin features and content quickly and efficiently. The new products focus on enhancing safety and entertainment experiences for drivers and passengers, with some set to be available in the market this year.

The new additions to HARMAN’s award-winning Ready product line offer the right information at the right time and enable seamless hardware and software upgrades. One notable introduction is SeatSonic, a unique approach to in-car audio systems that delivers exceptional audio performance while reducing complexity and energy consumption.

Each product can work independently to provide specific benefits or can be integrated for an even more enhanced experience. Designed to meet the rigorous demands of the automotive environment, HARMAN’s products are known for their high quality and reliability.

Armin Prommersberger, Senior Vice President of Automotive Product Management at HARMAN International, emphasized the company’s commitment to transforming the in-cabin experience by staying current with consumer demands and technological advancements. As part of Samsung, HARMAN aims to make vehicles a seamless extension of consumers’ connected lifestyles.

At CES 2024, HARMAN is showcasing over a dozen new products that offer rich consumer experiences across the entire vehicle ecosystem. These include Ready Vision QVUE & AR HUD, Ready Upgrade Base and Advanced, Ready Care Driver Activity Detection & Life Presence Detection, Ready Display, Ready Connect, and SeatSonic.

Ready Vision QVUE & AR HUD transform the windshield with pillar-to-pillar projection, providing important visual information to drivers without obstructing their view of the road. Ready Upgrade Base and Advanced offer product-grade domain controllers, software, accessories, and tools that enable hardware and software upgrades throughout a vehicle’s lifecycle. Ready Care Driver Activity Detection & Life Presence Detection monitor a driver’s visual and cognitive load in real-time to enhance safety. Ready Display provides high-quality visual performance powered by Samsung Neo QLED, bridging the gap between in-home and in-cabin displays. Ready Connect offers a futureproof solution for in-vehicle connectivity, while SeatSonic revolutionizes in-cabin audio systems by integrating speakers into the seats.

HARMAN’s products are designed to provide consumers with the experiences they desire, making the vehicle an extension of their connected lifestyles. The company’s commitment to partnerships and delivering products at tech company speed allows OEMs to stay current with customer demands and offer the newest and safest driving experiences.

HARMAN’s latest products will be showcased at CES 2024 in Las Vegas.

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Background Information


About Samsung: Samsung, a South Korean multinational conglomerate, has established itself as a global leader in various industries, including electronics, technology, and more. Founded in 1938, Samsung's influence spans from smartphones and consumer electronics to semiconductors and home appliances. With a commitment to innovation, Samsung has contributed products like the Galaxy series of smartphones, QLED TVs, and SSDs that have revolutionized the way we live and work.

Samsung website  Samsung LinkedIn

Event Info


About CES: CES, the Consumer Electronics Show, is an annual event held in Las Vegas, Nevada, organized by the Consumer Technology Association (CTA). With a history dating back to 1967, it has become the world's premier platform for unveiling and exploring the latest innovations in consumer electronics and technology. Drawing exhibitors ranging from industry titans to startups across diverse sectors, including automotive, health and wellness, robotics, gaming, and artificial intelligence, CES transforms Las Vegas into a global tech hub, offering a glimpse into the future of technology through a wide array of showcases, from startup-focused Eureka Park to cutting-edge automotive and health tech exhibitions.

CES website  CES LinkedIn



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