Colorful introduces NVIDIA RTX 40 SUPER Graphics Cards – Innovation at Its Finest


January 9, 2024 by our News Team

Colorful Technology Company Limited has released a new lineup of NVIDIA RTX SUPER Series graphics cards, featuring advanced AI capabilities, customizable RGB lighting, and various models to cater to different gaming preferences and aesthetics.

  • The use of the new 12v-2x6 connector standard allows for improved power delivery and performance.
  • The specialized AI Tensor Cores offer exceptional AI capabilities for gaming, content creation, and productivity.
  • The combination of DLSS and ray tracing technology provides superior image quality and up to 4x acceleration in full ray tracing.


Colorful Technology Company Limited, a important player in the gaming PC components and audio products market, has launched its latest lineup of nVidia RTX SUPER Series Graphics Cards. The lineup includes the Geforce RTX 4080 SUPER 16 GB, GeForce RTX 4070 Ti SUPER 16 GB, and GeForce RTX 4070 SUPER 12 GB graphics cards, which come in various models such as Vulcan, Neptune, Advanced, Ultra W, and Battle-Ax Series.

One notable feature of the new NVIDIA RTX 40 SUPER Series graphics cards is the use of the new 12v-2×6 connector standard, an enhanced version of the 12VHPWR connector. These GPUs offer an exceptional AI experience on PCs, thanks to their specialized AI Tensor Cores that deliver up to 836 AI TOPS. This enables transformative capabilities for AI in gaming, content creation, and everyday productivity.

For PC gamers who prioritize visual quality, the new GeForce RTX SUPER GPUs provide stunning worlds with the help of AI-powered NVIDIA Deep Learning Super Sampling (DLSS) Super Resolution, Frame Generation, and Ray Reconstruction. The combination of DLSS and Ray Tracing allows for up to 4x acceleration in full ray tracing while maintaining superior image quality.

To kick off the SUPER Series, COLORFUL introduces the iGame Vulcan and Vulcan W models. These models cater to the rising trend of all-white gaming PC builds and feature the iGame Smart LCD. This removable display can be mounted on the graphics card or on the included Display Dock, offering users creative personalization options. The iGame Smart LCD can show real-time monitoring status, images, or GIFs, adding a unique touch to your gaming setup. Additionally, the Vulcan Series boasts RGB lighting that can be fully customized through the iGame App.

The iGame Neptune Series stands out with its high-performance All-in-One liquid thermal solution, allowing for higher overclocks at low noise levels. The 4080 SUPER model comes with a 360 mm radiator, while the 4070 Ti SUPER model features a 240 mm radiator. This Liquid Cooling solution ensures exceptional heat dissipation while maintaining a compact 2-slot form-factor. Like other COLORFUL graphics cards, the Neptune Series also offers customizable RGB lighting through the iGame App.

The iGame Advanced Series showcases a sleek black on silver color scheme, complemented by an eye-catching illuminated Gravity Rim on the central fan. This series features a hollow back panel design that enhances heat dissipation, along with Hurricane Scythe Blades for improved airflow. The Advanced Series utilizes a triple-fan cooler design and incorporates a one-key overclocking function for easy performance boosting.

The iGame Ultra W Series, known for its iconic holographic Retro Pop Art design, comes with a triple-fan thermal solution. It offers outstanding cooling performance, with the 4080 SUPER Ultra W model featuring seven composite heatpipes, the 4070 Ti SUPER model packing six heatpipes, and the 4070 SUPER model equipped with four heatpipes. These graphics cards also feature customizable RGB lighting through the iGame App.

Finally, the Battle-Ax (NB EX) Series, also known as the NB-EX SUPER Series, boasts a striking black and red design. This series utilizes a high-performance triple-fan cooler for exceptional cooling performance. It incorporates an improved backplate design for structural rigidity and passive heat dissipation, along with a hollow back panel design to enhance heat dissipation.

Overall, Colorful Technology Company Limited’s new lineup of NVIDIA RTX SUPER Series graphics cards offers a range of options to cater to different gaming preferences and aesthetics. With their advanced features and innovative designs, these GPUs are set to provide gamers with an immersive and visually stunning gaming experience.

Colorful introduces NVIDIA RTX 40 SUPER Graphics Cards – Innovation at Its Finest

Colorful introduces NVIDIA RTX 40 SUPER Graphics Cards – Innovation at Its Finest

Colorful introduces NVIDIA RTX 40 SUPER Graphics Cards – Innovation at Its Finest

Colorful introduces NVIDIA RTX 40 SUPER Graphics Cards – Innovation at Its Finest

Colorful introduces NVIDIA RTX 40 SUPER Graphics Cards – Innovation at Its Finest

Colorful introduces NVIDIA RTX 40 SUPER Graphics Cards – Innovation at Its Finest

Colorful introduces NVIDIA RTX 40 SUPER Graphics Cards – Innovation at Its Finest

Colorful introduces NVIDIA RTX 40 SUPER Graphics Cards – Innovation at Its Finest

Colorful introduces NVIDIA RTX 40 SUPER Graphics Cards – Innovation at Its Finest

About Our Team

Our team comprises industry insiders with extensive experience in computers, semiconductors, games, and consumer electronics. With decades of collective experience, we’re committed to delivering timely, accurate, and engaging news content to our readers.

Background Information


About Colorful: Colorful is a leading technology company, specializing in IT, computers, and electronics. Founded in 1995, Colorful has grown to become one of China’s leading PC manufactures, ranking first in motherboard production and offering a wide range of products that includes desktops, laptops, motherboards, graphics cards, and other PC-related components. Colorful also provides a range of tablet and smart device components, including Android and Windows Phone devices, all-in-ones, iPads, game consoles, and more. Colorful also produces a line of digital health products as well. The company has a strong international presence, and its products are available around the world. Colorful has established itself as a leader in the PC manufacturing industry, providing quality and innovation with each of its products.

Colorful website  Colorful LinkedIn

About nVidia: NVIDIA has firmly established itself as a leader in the realm of client computing, continuously pushing the boundaries of innovation in graphics and AI technologies. With a deep commitment to enhancing user experiences, NVIDIA's client computing business focuses on delivering solutions that power everything from gaming and creative workloads to enterprise applications. for its GeForce graphics cards, the company has redefined high-performance gaming, setting industry standards for realistic visuals, fluid frame rates, and immersive experiences. Complementing its gaming expertise, NVIDIA's Quadro and NVIDIA RTX graphics cards cater to professionals in design, content creation, and scientific fields, enabling real-time ray tracing and AI-driven workflows that elevate productivity and creativity to unprecedented heights. By seamlessly integrating graphics, AI, and software, NVIDIA continues to shape the landscape of client computing, fostering innovation and immersive interactions in a rapidly evolving digital world.

nVidia website  nVidia LinkedIn

Technology Explained


DLSS: DLSS (Deep Learning Super Sampling) is an advanced AI-powered technology developed by NVIDIA that enhances real-time graphics rendering in video games and applications. DLSS utilizes deep learning algorithms to upscale lower-resolution images in real-time, resulting in higher-quality visuals while maintaining optimal performance. By harnessing the power of AI and deep neural networks, DLSS effectively boosts frame rates and image quality, enabling gamers to experience smoother gameplay and more immersive graphics without sacrificing computational efficiency. This technology has gained widespread recognition for its ability to deliver impressive visual fidelity and improved performance simultaneously, revolutionizing the way modern computer graphics are processed and displayed.

DLSS Website: https://www.nvidia.com/en-gb/geforce/technologies/dlss



Geforce: Geforce is a line of graphics processing units (GPUs) developed by Nvidia. It is the most popular GPU used in the computer industry today. Geforce GPUs are used in gaming PCs, workstations, and high-end laptops. They are also used in virtual reality systems, artificial intelligence, and deep learning applications. Geforce GPUs are designed to deliver high performance and power efficiency, making them ideal for gaming and other demanding applications. They are also capable of rendering high-resolution graphics and providing smooth, realistic visuals. Geforce GPUs are used in a variety of applications, from gaming to professional workstations, and are the preferred choice for many computer users.


Liquid Cooling: Liquid cooling is a technology used to cool down computer components, such as processors, graphics cards, and other components that generate a lot of heat. It works by circulating a liquid coolant, such as water or a special coolant, through a series of pipes and radiators. The liquid absorbs the heat from the components and then dissipates it into the air. This technology is becoming increasingly popular in the computer industry due to its ability to provide more efficient cooling than traditional air cooling methods. Liquid cooling can also be used to overclock components, allowing them to run at higher speeds than their rated speeds. This technology is becoming increasingly popular in the gaming industry, as it allows gamers to get the most out of their hardware.


Ray Tracing: Ray tracing is an advanced rendering technique used in computer graphics to simulate the way light interacts with objects in a virtual environment. It traces the path of light rays as they travel through a scene, calculating how they interact with surfaces, materials, and lighting sources. By simulating the complex behaviors of light, ray tracing produces highly realistic and accurate visual effects, including lifelike reflections, shadows, and refractions. This technology enhances the overall visual quality of images and animations by accurately replicating how light behaves in the real world, resulting in a more immersive and visually stunning digital experience.

Ray Tracing Website: https://www.nvidia.com/en-gb/geforce/technologies/ray-tracing/



Tensor Cores: Tensor Cores are a type of specialized hardware designed to accelerate deep learning and AI applications. They are used in the computer industry to speed up the training of deep learning models and to enable faster inference. Tensor Cores are capable of performing matrix operations at a much faster rate than traditional CPUs, allowing for faster training and inference of deep learning models. This technology is used in a variety of applications, including image recognition, natural language processing, and autonomous driving. Tensor Cores are also used in the gaming industry to improve the performance of games and to enable more realistic graphics.





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